It’s officially March! The sun is shining, spring is in the air… and you know what that means: it’s the perfect time to talk about money! But don’t be scared off — we’re going to help you take control of finances! We’re talking personal empowerment, stepping into our “money power,” and the systems that we can begin to incorporate into our businesses so that we can take control of the financial part of our lives (and health) once and for all!
My guest today, April Stroink, is a profit-first certified practitioner. She works with small business owners to help them develop systems within their businesses so that their finances do not control them and they can truly move towards the state of freedom that all entrepreneurs desire.
In order to ultimately achieve solid health, we need to have a system that helps us manage our wealth. And more often than not, finances are a core source of stress. And I believe, in order to be an effective practitioner, we have to tackle our own demons with respect to our money mindset and management. For the sake of ultimately achieving strong health in our lives and in the world, we need to take control of our finances. I hope you’ll join me today in stepping into your full money power and potential!
[1:25] About today’s episode!
[3:07] Welcoming April Stroink to the podcast!
[3:17] April introduces herself and shares why she is so passionate about the connection between health and wealth.
[5:41] Where and how we begin to develop our money mindset.
[10:15] How my money mindset shifted.
[10:32] April speaks directly to the entrepreneurs who say that they just want to help people (as if it is incongruent with the idea of making money).
[12:27] Lifting the veil on entrepreneurs’ primary sources of stress.
[13:36] Where to begin your journey in improving your mindset around money and becoming less stressed. April also shares how she has seen men and women approach money differently and how she works with individuals and couples to improve their money mindset/s and help them reach their financial goal/s.
[19:22] The importance of stepping into your “money power,” sharing financial responsibility with your partner, and understanding what’s happening with your personal finances and your business finances.
[22:29] Tina explains the profit-first methodology and how it can help you take control of your finances.
[26:43] The two ways you pay yourself as a business owner.
[28:03] What you should aim for as an entrepreneur or business owner first: predictable income.
[29:33] Common mistakes you can make around money as an entrepreneur or business owner and how to avoid them.
[33:40] Mindset blocks that Tina has observed in business owners as a practitioner.
[34:55] April recommends her top resources for money management and money mindset.
[37:38] About April’s and my upcoming masterclass!
[38:51] April’s KPIs!
[40:09] Where to learn more about April’s work.
Mentioned in This Episode:
More About April Stroink
April Stroink is a money coach and financial advisor who specializes in helping people
create and enjoy financial wellbeing in their businesses and personal lives. She’s the creator of the Money Fix; a suite of programs to increase financial
literacy for millennials, families, and entrepreneurs.
A certified Profit First Professional, April has hands-on experience increasing the
profits for multiple businesses (including her own) through a proven, globally-recognized system that makes businesses more profitable.
April is a gifted teacher and speaker who leads numerous workshops annually
at local colleges, business associations, and masterminds. She’s helped
hundreds of people and small businesses level-up their finances through her
workshops, group programs, and her astute one-on-one coaching.
In her previous life, April managed multiple investment teams throughout
Atlantic Canada for a national insurance company. She was also the owner
and operator of a successful Halifax retail operation.
Today, April is a money coach — a supportive guide who helps you understand
and feel confident about your finances and future goals. She’s known for her
empathy and judgment-free coaching as she combines her expertise with
her own experience of running her family business.
April also volunteers on several community boards; hosts a YouTube channel with
her daughter, talking to teens about money; and helps out with her family’s third-generation blueberry farm. Most days you’ll find April in Halifax with her
husband, their two kids, and Mango the golden retriever. On other days, you’ll
find her enjoying the slopes, the climbing crags, and the seascapes around the
world, living her best life.
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CALL TO ACTION
What is your financial “why?” We often talk about our “why” as entrepreneurs and business owners… But what is your financial “why” for being an entrepreneur? Let us know by following up with us on The Entrepology Collective!